Coca-Cola has announced that it will be changing Sprite’s iconic green bottles to a more environmental friendly alternative. The bottle will now be transparent like other soft drinks owned by the company such as Fanta, Powerade and Coca-Cola itself.
Julian Ochoa, CEO of R3CYCLE, a plastic group helping Coca-Cola improve its recycling said in a statement “Taking colours out of bottles improves the quality of the recycled material,”. The current green Sprite bottles contains green polyethylene terephthalate (PET) an additive that unfortunately cannot be recycled.
Ochoa also went on to say “When recycled, clear PET Sprite bottles can be remade into bottles, helping drive a circular economy for plastic.” Customers will also take notice of a revamped and more simplistic logo on the bottles.
In 2020, the company was actually ranked the worst company when it comes to plastic pollution by environmental firm Break Free From Plastic. However back in 2018 Coca-Cola did start its “World Without Waste” initiative with the ultimate aim being of collecting and recycling one bottle or can for each one it sells by 2030.
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