Lionel Messi Debuts 1st Ever Fragrance

As Lionel Messi’s soccer season winds down, he is expanding his brand off the pitch with exciting new ventures. Recently, Messi launched his first-ever fragrance, Messi Eau de Parfum, alongside a collaboration with Bad Bunny for Adidas Gazelle.

The cologne, infused with globally sourced ingredients like Central American cardamom and European cypress, captures Messi’s essence as a world champion, father, and gentleman.

Housed in a sleek navy blue glass bottle featuring his logo, the fragrance reflects Messi’s dynamic personality on and off the field.

Messi expressed his passion for creating a signature scent, highlighting the unique and personalised nature of the product, aimed at fans worldwide. The fragrance is accompanied by an 8.5-oz body wash and a Messi-branded toiletry bag.

Since joining Inter Miami in 2023, Messi has made a significant impact on Major League Soccer, drawing record-breaking crowds and boosting soccer’s exposure in the U.S.

His success with Inter Miami has served as a gateway for exploring business ventures, from fragrance creation to launching his sports drink, Más+, and a production company, 525. Messi continues to build a diverse and influential brand, both in sports and beyond.

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