The Barbie craze has not yet faded away, and this time around, Heinz has jumped on the trend to bring the pink to their iconic sauces.
Posting to social media, the iconic brand giant unveiled their contribution to the slow Barbie-fication of the entire world.
‘Heinz just entered the chat’, the brand wrote on the caption. ‘Who thinks we should make this dream team a reality?’
View this post on Instagram
The image shows not just a Barbiecue sauce, but a spin on their tomato ketchup, replacing the ‘ket’ with ‘ken.’
And the comments were absolutely loving it. ‘Do you know how many little girls birthday parties would have this’, said one.
‘I would buy in multiples. Please make this happen!!’ said another. ‘Obviously is a Barbie girl in a Heinz world’.