Ride-hailing platform Bolt announced the launch of a Maltese language service called Rikba (“ride”), aimed at meeting the needs of local residents.
Although not officially posted on Bolt’s Facebook page, with a ‘Bolt Malta News’ screenshot shared onto ‘Are You Being Served? (Malta & Gozo) Original’, a company spokesperson confirmed the service.
Rikba allows customers to book a Maltese-speaking driver. The announcement generated mixed reactions on social media with some praising the initiative and others expressing concerns about potential delays or increased costs.
Criticism also arose by some users perceiving the move as discriminatory towards non-Maltese drivers. Instances of racial and xenophobic comments were reported, highlighting ongoing challenges faced by third-country nationals in the transport sector.
What do you make of this new feature?
#MaltaDaily