Peter Agius Writes Letter To META Over Unequal Monetisation For Maltese Content Creators

Maltese MEP Peter Agius has written to Meta seeking answers over what he described as unequal access to the company's creator monetisation programmes for content creators in Malta.

In a letter addressed to Meta, Agius said he had received complaints from Maltese creators who claim they are unable to access several monetisation features despite meeting the required eligibility criteria.

This comes as a group of Maltese content creators visit the European Parliament for a Content Creators Summit.

According to the MEP, programmes including Partnership Ads, Content Monetisation, Stars and Subscriptions remain unavailable to creators based in Malta, while similar creators in other European Union member states can benefit from them.

Agius, who sits on the European Parliament's Internal Market Committee, asked Meta to clarify which monetisation programmes are available across EU member states and whether Maltese creators are eligible for each of them.

He also requested an explanation if any programmes are excluded in Malta, asking whether the reasons are legal, regulatory, operational or commercial.

The MEP further requested information on whether the current situation is temporary or permanent and whether Meta has a timeline to extend access to any unavailable features.

Agius said the creator economy is becoming an increasingly important source of innovation, entrepreneurship and employment across the European Union, adding that he does not want Maltese content creators and small businesses to miss out on these opportunities.

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