Nationalist Party Tease Podcast With New Billboard

A blue billboard titled ‘Min-Nies Għan-Nies: il-Podcast’ has appeared on local roads, teasing the release of a new podcast by the Nationalist Party.

This comes after late last year and earlier this year, the Nationalist Party ran a crowdfunding initiative to launch a new podcast.

The initiative set a €15,000 target, which has since been reached. Meanwhile, the Labour Party launched its ‘Isma Dean’ Podcast, which kicked off with an episode with wife of Prime Minister Roberta Abela, Lydia Abela.

The move mirrors a broader international trend. Political parties and figures across Europe and the United States increasingly use podcasts to bypass traditional media, humanise leadership, and speak directly to supporters.

From US election cycles to European parliamentary campaigns, podcasts have become a platform for longer conversations, storytelling, and policy discussion.

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