Stunning Exposure Of Maltese Islands On Polish TV

 - International - Sep 4 2023 SHARE ON:
Stunning Exposure Of Maltese Islands On Polish TV

The stunning beauty and rich cultural tapestry of the Maltese Islands are currently the subject of a Polish TV program spanning over 10 captivating episodes. 

Each episode of Eska on the Beach is broadcast on Eska TV in Poland to an audience of around 7 million people, and serves as an immersive window into the beauty and gems of the Maltese Islands, and is a collaboration between the Malta Tourism Authority (MTA Warsaw) and Eska TV.

Each episode of the current series traverses the Maltese archipelago from its hidden treasures to its storied history. Presented by renowned Polish celebrity Ola Ciupa, the TV series in Malta was shot earlier in the year and is currently being broadcast on Eska TV till the end of August. Re-runs of the series will commence in early 2024, bringing the promotion of the Maltese Islands to a projected audience of around 5 million people in total across both runs.

The Malta episodes of Eska on the Beach focus on history & culture, gastronomy, agritourism, village feasts, faith tourism, active holidays, sun & sea, family holidays, clubbing & nightlife, leisure, luxury and Screen tourism. Two additional episodes totally dedicated to the promotion of Gozo as a distinct destination, also features in the show.


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Accompanying the episodes filmed in Malta is a promotional campaign on the network’s social media which have a combined reach of over 1.6 million people.

The Regional Director of the Malta Tourism Authority for Poland, Eastern Europe and The Baltics Jimmy Attard stated: “These great episodes on Polish TV clearly highlight the key unique selling propositions of our Islands and why the Maltese islands are marketed as an all year-round destination. We will continue with our untiring marketing efforts to register another record year for arrivals from the Polish market.”

Malta Tourism Authority Chief Executive Officer Carlo Micallef commented: “This collaboration with Eska TV allows millions of Polish people, as well as other countries in the region, to embark on a virtual journey to Malta and will surely entice them to visit our Islands.

“The Polish market is one that is carries a lot of potential to be lucrative and is growing in significance year after year. In fact, in the first six months of this year we have registered an increase of 55 % in arrivals over the same period in 2019,” concluded Mr Micallef.

Eska TV is an extension of the multimedia online platform of Radio Eska and is dedicated to lifestyle, music and entertainment programs. It can be watched over the Internet as well as on terrestrial and satellite television. Eska on the Beach is the station’s flagship programme during the summer months.


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10 Years Of Fonzu l-Fenek

 - Local - Sep 4 2023 SHARE ON:
10 Years Of Fonzu l-Fenek

It was around 10 years ago, in 2013, that a giant rabbit wearing pink trousers, pink bowtie and a green waistcoat first appeared on the local scene. 

In a short span of time, Fonzu l-Fenek sang and danced his way into the hearts of Maltese and Gozitan children, and not only. Today, few are those who have not heard of Fonzu l-Fenek, and if you ask people on the street, many will be able to sing the refrain of the Fonzu’s signature song. 

This is hardly surprising given that, since it was uploaded on YouTube, the video of the song has been played more than one million six hundred thousand times… an average of over 400 times a day.

Suzanne Piscopo, a Professor in the Faculty of Education at the University of Malta, and her husband Michael Piscopo, the brains behind Fonzu l-Fenek, revealed how:

“The aim of the project was to promote the consumption of healthy food among young children, taking into consideration the Maltese context and using the Maltese language where possible.”

“It was at that time that Michael and I thought it would be ideal if the message were delivered via a character that children could relate to. After we did a survey among primary school students, a sort of small-scale election, Fonzu was chosen as the mascot. From that day on, Fonzu l-Fenek never looked back.”



More Thunderstorms Forecasted For This Week

 - Local - Sep 4 2023 SHARE ON:
More Thunderstorms Forecasted For This Week

According to local weather forecasters, thundery showers are being expected for this upcoming Wednesday, 6th September. 

The weather building up to the mid-week tempest is expected to be mainly sunny with bouts of cloudy weather. However, Wednesday and Thursday are set to bring rain and lightning, similar to last week’s.

The weather for today is expected to have a light windy breeze of Force 3 to 4, with the highest temperature being 31 degrees Celsius and the lowest 22 degrees Celsius. 

However, it wills till feel like 34°C, blending the changing weather towards the rainy and stormy with the summer heat. 



‘All I Want For Christmas Is You’ Is Already Trending

 - International - Sep 4 2023 SHARE ON:
'All I Want For Christmas Is You' Is Already Trending

It’s only September and there’s still a long ways to go for December. But it seems as though the soul of Mariah Carey always reemerges months before December even hits. 

It was noted how the holiday favourite song, ‘All I Want For Christmas Is You’, is already cracking the top 100 in the Philippines. 

The song reportedly had over 300,000 streams on September 1st – a 75% increase from last year. 

This notable feat caught the attention of Carey herself, who took to X, formerly known as Twitter, to say:

‘Not yet!!! I’ll allow it for my Filipino lambs though (I don’t make the rules!)’ 

Now, we don’t know about you, but it’s still probably a little too early to start blasting the song (which is not appreciated by everyone) in stores and on the workplace. 

Besides, there’s still Halloween to celebrate!


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