Negroni becomes the best-selling cocktail in the world beating Old Fashioned

 - Food - Jan 12
Negroni becomes the best-selling cocktail in the world beating Old Fashioned

Despite the Old Fashioned cocktail dominating the game in a seven year streak, Negroni managed to beat the rival from the top of the list as the most sold cocktail globally. 

Ten years ago, ordering a negroni was considered as a secret handshake, a sign to bartenders that you knew what you liked and how to order it. Made up of equal parts gin, vermouth and Campari, the liqueur became the most sold drink in 2022. 

These are some of the findings from The World’s Best-Selling Classic Cocktails 2022, an annual list put together by Drinks International. 

The global drinks journal, which also runs the International Spirits Challenge, recently asked 100 bars around the world to rank their best-selling cocktails. After eight years in second place, the Negroni managed to finally climb to the top. 

‘The publication notes that ‘this bitter ruby serve has ridden the wave of the classic cocktail trend, the bitter-drinks trend, the gin trend, the aperitivo trend, the Italian bartenders taking over the best bars trend – everything was carrying it forward.’ 

Meanwhile, Aperol Spritz is now in sixth place, and was named a top-five classic in a quarter of bars surveyed. Espresso Martini is also on the rise, jumping from number 23 from the first list to number 7 for this year. 

The highest ranked gin drink is the dry martini in third place whereas for tequila, margarita comes in fourth. Daiquiri takes fifth place for rum, with the list rounded up by Manhattan, Mojito and Whiskey Sour in 8th, 9th and 10th place. 


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