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M&M’s release new ‘inclusive’ personalities for each candy piece

 - Business - Jan 23 SHARE ON:
M&M’s release new ‘inclusive’ personalities for each candy piece

Not only are M&M’s getting a makeover for all their chocolate pieces, but the now 81-year-old brand is pivoting towards ‘more inclusive’ marketing. 

M&M, as part of the Mars Wirgley brand, is debuting a new look for the pieces by pledging to fans that the new brand aesthetic revamp will try to increase a sense of belonging for all of its consumers. 

There will be an enhanced focus on the iconic colour palette and the use of different shapes and sizes of M&M’s lentils. All the candies, which have already been previously given human characteristics, will be assigned a fresh personality and look similar to that of a TV drama. 

The two female characters – Ms. Green and Ms. Brown – will be dropping the title to de-emphasise gender and will be teaming up as a ‘force supporting women, together throwing shine and not shade.’ 

Two of the other mascots will embody the modern age’s emotions, with yellow being the optimist and changing from the punchline of the joke in commercials to a wise candy. 

On the other hand, orange is bearing all our collective anxieties. His makeover has one of the saddest lines to come out of a marketing department as he is described as ‘one of the most relatable characters with Gen-Z, which is also the most anxious generation.’ 

Red, who was the team’s ‘alpha candy’ will be sharing the spotlight with the rest of the cast. M&Ms also plans on changing the overall vibe to the commercials. The brand promised ‘an updated tone of voice that is more inclusive, welcoming, and unifying, while remaining rooted in our signature jester wit and humour.’ 

Of course, as with any such rebrand, people’s reactions were very mixed. Despite some welcoming the new rendition of the candies, some took the time to jab at the change. 

Others however did some meta-criticism, stating that they cannot wait to see the internet obsess over M&M’s subtle changes to their characters. And the rest?… Well, they just want to enjoy some M&M’s. 

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Here are the pharmacies opening today between 9am to noon

 - Health & Fitness - Jan 23 SHARE ON:
Pharmacies opening today 9am until 12pm and 4pm until 7pm

Here are the pharmacies opening today Sunday 23rd January 2022 from 9 am till noon 

Paola: Brown’s Paola Square Pharmacy, 64/65, Pjazza Antoine De Paule;

Kalkara: Brown’s Pharmacy, 8 Misraħ l-Archbishop Gonzi; 

Żebbuġ: Spiżerija Ħal Mula, Dun Salv Ciappara Street;

Valletta: Regent Pharmacy, 70, Merchants Street;

Ibraġġ: Krypton Pharmacy, Ibraġġ Road;

Sliema: Stella Maris Pharmacy, 34, Millner Street;

Fgura: Hompesch Pharmacy, 207/2011, Hompesch Road;

Żejtun: Green Cross Pharmacy, 8, Misraħ Gregorio Bonnici;

Zurrieq: Milia’s Pharmacy, 42, Blue Grotto Avenue;

Attard: St Catherine Pharmacy, Dielja Street c/w St Catherine Street;

Mosta: St Mary Pharmacy, 14, Pjazza Rotunda;

St Paul’s Bay: Health & Co. Pharmacy, Street l-Erba’ Mwieżeb;

Ħamrun: Thomas’ Pharmacy, 796, St Joseph High Road;

Qormi: Evans Pharmacy, 96/98, St Sebastian Street;

Imtarfa: Imtarfa Pharmacy, 207 St David Street;

Birkirkara: Herba Pharmacy, 183, Main Street;

Gżira: O’Hea Pharmacy, 128, Manoel de Vilhena Street;

Malta International Airport: The ‘8 Till Late Pharmacy’ is open every day from 8am to 10pm

Gozo: 9am to noon

Sannat: Pisani Pharmacy, Bini Ġdid, Sannat Street

Victoria: Castle Pharmacy, 2, Misraħ Indipendenza

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€3,000 fine revoked after court states wardens should not enforce COVID quarantine laws

 - COVID-19 - Jan 22 SHARE ON:

A woman has had a €3,000 fine revoked by a court, which stated that Local Enforcement System Agency (LESA) officers have no legal power to enforce Malta’s COVID-19 quarantine regulations.

Pavla Stejskalova was accused of breaching quarantine regulations in November 2020, eventually being found guilty and fined €3,000. After presenting the necessary documents and observing all quarantine requirements, Stejskalova’s appeal was noted, with the court itself raising the issue of null proceedings due to LESA officers not having the power to enforce said regulations.

Magistrate Victor Axiak highlighted that, based on Article 3 of Subsidiary Legislation 595.14, the agency’s remit is to “provide for the enforcement of any law, regulation or bye-law, the enforcement of which has been delegated to regional committees, local councils or to such other local or regional authorities as are designated by the Local Government Act …’ “

The court eventually ruled that “no regional committee (or agency for local enforcement) has any power to enforce or bring forward proceedings against any person accused of breaching the Enforcement of Directions relating to Quarantine Regulations”.

What do you make of this?

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Jenise Spiteri becomes first ever Maltese snowboarder to compete at the Winter Olympics

 - News - Jan 22 SHARE ON:

California based snowboarder, Jenise Spiteri will be representing Malta in the upcoming Winter Olympics in Beijing. She will write history as the first ever Maltese person to compete in snowboarding at the Winter Olympics. She announced this exciting news on all of her social media accounts.

Her ties to Malta come from her grandparents, who emigrated from Hamrun all the way to San Francisco after they lost their homes due to the constant bombings in World War 2. Her grandfather was actually the person that got her into snow sports after creating an ice skating boot company SP-Teri

 

 

View this post on Instagram

 

A post shared by Jenise Spiteri (@jenisespiteri)

In her post she had this to say;  “It still doesn’t feel real- and I don’t think it will until I arrive in Beijing. But HOLY MOLY I’M GOING TO BEIJING! Qualifying for the Olympics has been such a crazy battle, with way more unexpected struggles than I imagined facing when I first began, but I’m so proud of myself for sticking to my goal and never quitting. I’ve finally earned my chance to represent Malta as their first ever Olympic snowboarder.”

“The past 8 years of putting everything I had into this dream has been far from easy, but along the way I got to travel the world, make amazing memories, and meet great friends. I’m going to be giving it my all here in Switzerland for my last 11 days of training before the Games to try and accomplish my goals so I can put down a dream run for everyone to watch in Beijing.”

“And of course I couldn’t have done it without your help along the way. Big thank you everyone who’s given me a couch to sleep on, a donation to my gofundme, a ride to the mountain, or a hot meal over this journey.”

She will compete in the Halfpipe contest. The first round of qualifiers will be held on the 9th of February whilst the final will be the next day on the 10th of February. She will also be carrying the Maltese flag at the opening ceremony on the 4th of February.

We wish Jenise the best of luck!

#MaltaDaily

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