KM Malta Airlines has introduced its new inflight magazine, PASSAĠĠI, a publication designed to enhance the onboard experience by spotlighting the beauty and culture of Malta.
Aimed at international travellers, PASSAĠĠI will serve as a curated travel guide filled with stories, travel tips, and cultural insights for all readers, from first-time visitors to locals.
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The magazine’s debut cover features the Maltese cross on the tail of a KM Malta Airlines Airbus A320neo, symbolising national pride and the airline’s identity.
David Curmi, Executive Chairman of KM Malta Airlines, expressed enthusiasm for PASSAĠĠI, describing it as an invitation to explore Malta’s vibrant culture and nearby destinations.
“This is a magazine that feels more like a keepsake, creating a meaningful onboard experience,” Curmi noted. Bertrand Attard, Executive Director of TBWA\ANG, highlighted the magazine’s focus on storytelling and authenticity, capturing Malta’s spirit and engaging travellers with the island’s rich heritage.
Available on all KM Malta Airlines flights, PASSAĠĠI promises to enrich passengers’ journeys, offering a glimpse into the unique character of the Maltese Islands and the destinations accessible from Malta.
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