
Following the success of its Aperitivo range debut in 2021 with Kinnie Spritz, Kinnie has unveiled its latest ready-to-drink innovation: Kinnie Rumba.
This bold new addition blends Kinnie’s signature bittersweet flavour with natural spiced rum flavourings, offering a unique aperitivo experience with a 4.0% ABV.
Inspired by the zest of the Mediterranean and the vibrant rhythm of Caribbean-Cuban culture, Kinnie Rumba is crafted for those who enjoy flavour with flair. Whether winding down after work or celebrating with friends, it promises a lively and refreshing twist.
“Kinnie Rumba is perfect for anyone looking to elevate their aperitivo moment with a spiced touch,” said Clara Bugeja Jensen, Kinnie Brand Executive. Its bold, warming character makes it ideal for any season, from sunset drinks to festive gatherings.
Susan Weenink Camilleri, Head of Sales & Marketing, added, “With the Kinnie Aperitivo range, we’re reimagining the classic Kinnie flavour in fresh, modern ways.”
Best enjoyed over ice with a wedge of lime, Kinnie Rumba is available in 25cl glass bottles and a handy 4-pack. To celebrate the launch, each 4-pack comes with a free Kinnie Rumba glass—while stocks last.
Produced and distributed by Simonds Farsons Cisk plc.
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