Khaby Lame, 21, has managed to blow up to 24 million followers on Instagram and 76.8 million followers on TikTok without uttering a single word. He has become the most followed person on Instagram in Italy, taking the place of Chiara Ferragni. His popularity manifested after he lost his job due to COVID-19 and he started to create videos calling out pointless life hacks posted by ‘influencers.’ He did all this without uttering a singe word and using only his signature shrug.
His videos consist of showcasing unhelpful and unnecessary life hacks and then showing how the original way of doing things makes much more practical sense. Who needs to crack open an apple using muscle strength when you can just use a knife like a normal person? Khaby simply exposes the nonsense with day-to-day practices and shrugs. And that alone made him one of the most popular people online.
Photo Source: Khaby Lame TikTok, IG