Johnny Depp’s Dior perfume selling one bottle every 3 seconds
Local
While most brands and productions chose to distance themselves from Johnny Depp amid the current media storm surrounding his and Amber Heard’s court case, one brand chose to stick with him and benefitted considerably.
Luxury fashion house Dior reportedly sold one bottle of Dior Sauvage “every three seconds in 2021, making it the bestselling perfume in both the male and female categories.”
The Depp-endorsed Sauvage was the first male fragrance to reach the number one spot worldwide. Despite this recent achievement, Dior Sauvage has been a globally best-selling product since 2015.
Selling at a cool $160 per bottle, a ‘Sauvage’ purchase every 3 seconds equates to $4.5 million in sales.
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