The Malta Communications Authority (MCA) has revealed that the vast majority of mobile users much rather use free-to-use chat applications such as WhatsApp and Facebook Messenger than standard SMS, with numbers for the latter dropping drastically over the past few years.
A report by the MCA stated that 10.7 million less SMSs were sent in 2021 when compared to 2020, with the document suggesting that such a drop may ‘potentially’ be caused by platforms such as Meta’s WhatsApp and Messenger.
The report went on to state that the average mobile user sent 267 SMS messages in 2021, a drop of 52% from 2017.
Despite the drop in text messages via SMS, the MCA also noted a marginal increase in phone calls and minutes spent by over a quarter, with the average number of calls rising to 786 in 2021, with average minutes surging to 1,855 per year.
The MCA’s document also noted a 27% drop in landline minutes and calls, constituting ‘the biggest year-on-year decline’ since 2018.
When was the last time YOU sent an SMS?
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