High-end fashion brand Balenciaga has taken the internet by storm after it staged its Paris Fashion Week show in a mud pit.
Known for the eccentric and bizarre concepts, Balenciaga took over the Paris fashion week when their models walked down a mud-caked runway as they displayed the spring/summer 2023 collection.
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Celebrities like Kanye West and Bella Hadid trudged through the mud, with the former donning an oversized flak jacket, leather trousers and a baseball cap with a hoodie.
The reactions were, suffice to say, very mixed. Some described it as a social experiment gone wrong. Others weren’t very impressed with the stunt either but some found the concept to be outright interesting.
According to Indy100, Denma, Balenciaga’s creative director, explained that the show was a metaphor for digging for the truth and being down to earth.
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