You’ve read that correctly – social media giant Facebook is planning to rebrand the company with an entirely new name next week. The news was reported by the Verge on Tuesday, citing a source with direct knowledge of the matter. Mark Zuckerberg, Facebook’s chief executive officer, plans to announce such a big revelation at the company’s annual Connect conference on the 28th of October. The name change could be unveiled sooner however, with the rebrand positioning Facebook’s social media app as one of many products under a parent company.
This would be similar to how Google rebranded under the Alphabet umbrella. The parent company overseeing Facebook will be also managing Instagram, WhatsApp, Oculus and other such platforms. Newsroom the Guardian reached out to Facebook, but the reply was that the company does not comment on rumour on speculation. This comes at a time when Facebook faces significant pressure from whistleblower France Haugen who constantly raises concerns about the company’s abuses. We will have to see if this is actually occurring or whether its just a conspiracy. But in the mean time, maybe share with us what possible names Facebook could take on?
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Photo Source: BBC, Engine Journal