Disney has officially overtaken Netflix’s streaming numbers as it racked up 221 million subscribers by the end of last quarter.
Whereas Disney registered 221.1 million subscribers at the end of the June quarter, Netflix registered 220.7 million. This comes as Disney announces an option which includes advertising which will cost $7.99 monthly.
As ad-free Disney+ subscriptions jump to $10.99 in December, Netflix continues to struggle with losses. It had a $50 billion deduced from its market cap in April after it reported its first loss in ten years.
One month later, the streaming giant was rumoured to be introducing adverts for certain subscriptions this year. This also came as it dropped from adding 2.5 million subscribers down to 200,000.
Despite the success of series like Stranger Things, Netflix still had to resort to introducing lower-tier subscriptions to allow those who don’t mind subscriptions to pay less in exchange for seeing commercial messages. This was revealed by CEO Reed Hastings back in April.
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