Canada is implementing groundbreaking tobacco regulations, marking the first time individual cigarettes will carry health warnings like “poison in every puff” and “cigarettes cause impotence.”
The government aims to make it difficult for people to ignore health warnings completely.
These measures are part of a comprehensive effort to combat smoking-related deaths, which claim 48,000 Canadian lives annually.
The new rules, known as Tobacco Products Appearance, Packaging and Labelling Regulations (TPAPLR), will introduce rotating warning messages every two to three years.
Canada’s smoking rate has steadily declined over the years due to increased public awareness and stricter regulations on tobacco sales, use, taxation, and advertising.
In 2001, Canada was the first country to require pictorial warnings on cigarette packages, and later that decade, bans on indoor smoking were implemented.
The Canadian Lung Association and tobacco control advocates welcomed the new regulations, acknowledging the effectiveness of periodically refreshing warnings with new images and text.
However, some advocates suggest further measures like increased vaping regulations, higher tobacco taxes, and cost recovery fees for tobacco companies to protect the health of occasional smokers, new smokers, and youth.
By aligning with the World Health Organisation’s framework convention on tobacco control, Canada strives to set a global example in tobacco regulation and public health initiatives.
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