Cadbury’s New Campaign Highlights Everyday Heroes With Playful Packaging

Cadbury’s New Campaign Highlights Everyday Heroes With Playful Packaging
Jan 28 2025 Share

Cadbury’s latest campaign, ‘Made to Share’, is encouraging chocolate lovers to rethink how they share a bar of Dairy Milk. 

The campaign introduces limited edition packaging with fun suggestions on how to divide the chocolate bar, honouring the everyday heroes like designated drivers, snack buyers and those who keep group chats active.

It’s part of Cadbury’s ‘Generosity’ platform, which celebrates small acts of kindness and connection. Previous campaigns have tackled serious issues like loneliness, but this one takes a more lighthearted approach, highlighting the simple joy of sharing.

Cadbury’s initiative is already gaining attention, with fans sharing their reactions online. The brand continues to use its packaging to foster connection, proving that even the smallest gesture can make a big impact.

#MaltaDaily 

LESA Employee Accused Of Bribery Has Been Suspended

Lesa Employee Accused Of Bribery Has Been Suspended
Jan 28 2025 Share

Following allegations of bribery, a LESA employee has been suspended.

Local authorities were alerted to claims that the employee had demanded a €50 bribe. After an internal investigation, the case was handed over to the police with relevant evidence.

The agency reaffirmed its commitment to addressing any form of misconduct.

#MaltaDaily 

Pasta Could Be The Key To Happiness

Pasta Could Be The Key To Happiness
Jan 28 2025 Share

A new study from IULM University in Milan reveals that eating pasta can trigger powerful positive emotions, sometimes even more than activities like listening to music or watching sports.

The research, which involved participants aged 25 to 55, used advanced neuroscience techniques to measure emotional and cognitive responses. 

Results showed that pasta not only evoked intense feelings of joy but also activated memory and cognitive functions more strongly than other pleasurable activities.

The findings suggest that food could play a key role in emotional well-being and mental health, opening the door to further research on how food impacts our emotions.

For now, it seems that a plate of pasta might be the ultimate mood booster after all.

#MaltaDaily 

Over 5,000 People Attend Valletta Baroque Festival 2025

Over 5,000 People Attend Valletta Baroque Festival 2025
Jan 28 2025 Share

The Valletta Baroque Festival 2025 concluded successfully, attracting over 5,000 attendees to 32 concerts from January 9 to 25.

The festival, under the artistic direction of Kenneth Zammit Tabona and organised by Festivals Malta, featured a diverse program celebrating Baroque music and showcased renowned artists performing at various locations across Malta.

Minister Owen Bonnici expressed gratitude to all those involved in organising the event, highlighting its success and strong competition.

He emphasised the importance of such festivals in attracting both local and international audiences and positioning Malta as a cultural hub.

The festival opened with La Giuditta by Alessandro Scarlatti, performed by the Valletta Baroque Ensemble, and included other performances like Lachrimae Lyrae by Sokratis Sinopoulos and The Mad Lover by Thomas Dunford and Théotime Langlois de Swarte. The soprano Samuel Mariño also performed with Concerto de’ Cavalieri at Teatru Manoel.

The Malta Philharmonic Orchestra presented Bach Violin Concertos, featuring violinists Charlie Siem and Carmine Lauri.

A special concert marked the 80th birthday of William Christie, with his group Les Arts Florissants. Additionally, KorMalta performed Messa Papae Marcelli, and the Sound Explorers concert introduced children to Baroque music.

The concerts took place at notable sites such as St. John’s Co-Cathedral, Lapsi Church, and Verdala Palace.

#MaltaDaily