Back in 2020, Apple stopped shipping a charger in the box of its iPhones. Despite it being a move the company claimed would benefit the environment by reducing carbon footprint, it also reduced the size of the iPhone’s retail boxes.
According to recent reports, Apple made more than $6 billion by not providing the chargers.
The news was reported by Daily Mail, which revealed that Apple could have made the digit by selling over 190 million iPhones across the globe. The removal of the earphones and the reduction of shipping costs due to smaller boxes contributed to this save.
According to the report, an Apple spokesperson said that one of the steps of the company’s path to become carbon neutral for their entire supply chain is to reduce the materials used in products and production.
‘While the manufacturing cost of a power adapter is not that significant for a company that sells its products for over $1,000, multiplying the cost of one charger with millions of units of smartphones sold by the company makes it huge.’
Another benefit would address the problem of iPhone buyers buying a new charger due to not having an authentic Apple charger. The smaller boxes are easier to ship, meaning more boxes can be sent in the same container.
#MaltaDaily