Amazon Fresh has just opened up to customers in the UK, where shopping happens with zero contact and purchasing without queuing at a till. With a simple scan of a QR code, high-tech cameras identify what has been purchased, to then charge the customers via an Amazon app on their phone.
Amazon calls this innovative technology a form of ‘Just Walk Out Technology’, with its first edition in the UK. The grocery offers everyday requirements, favourites, seasonal items and delicious ready-to-eat and ready-to-heat meals. Any receipts are later emailed to the customer via their Amazon account so as to avoid any queue.
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